Blog - Carter and Quill

You Don’t Have to Be Everywhere (And Other Lies Social Media Gurus Tell You)

If you’ve spent even five minutes scrolling through LinkedIn or listening to a social media expert on TikTok, you’ve probably heard this:“You need to be everywhere. Instagram, LinkedIn, TikTok, YouTube, Twitter, Pinterest—post everywhere, every day, or you’re leaving...

Your Content Strategy Isn’t Failing—It’s Just Disjointed

Let’s get one thing straight: if your content isn’t performing, it’s not because of the algorithm, your audience, or some mysterious cosmic force conspiring against you. It’s because your strategy is disjointed. Disjointed doesn’t mean you’re not working hard. It...

Your Brand Voice Is Boring: Here’s How to Fix It Before It Kills Your Business

Most brand voices are forgettable. Not because businesses don’t care, but because they’re too scared to stand out. They cling to words like “innovative,” “cutting-edge,” and “scalable solutions,” hoping to sound professional. Instead, they sound like every other...

AI in Marketing Series: Evaluating The Performance Of AI Tools

Oct 19, 2023 | AI, AI Tool, Marketing

In the ever-evolving field of AI, the performance of AI...

AI in Marketing Series: AI Tool Overview + How to Use

Oct 17, 2023 | AI, AI Tool, Marketing

Big tech isn't the only one riding the AI wave. Small and...

Creating Customer Loyalty in Coffee Shops: Effective Programs

Oct 3, 2024 | Marketing

Coffee shops can build customer loyalty through effective programs that keep customers coming back for more. In this blog, we will explore various strategies and examples of successful customer loyalty programs in coffee shops. Understanding Customer Loyalty Programs...

Brewing Buzz: Creative Coffee Shop Branding Strategies

Sep 26, 2024 | Marketing

Discover unique and effective branding strategies to elevate your coffee shop's presence and attract more customers. Crafting a Memorable Logo and Visual Identity Crafting a memorable logo and visual identity is crucial for establishing a strong brand presence for...

Increasing Coffee Shop Profits: Key Strategies for Success

Sep 19, 2024 | Marketing

Discover the essential strategies to boost your coffee shop profits and achieve success in the competitive market. Developing a Unique Selling Proposition To maximize revenue, coffee shops need to develop a unique selling proposition that sets them apart from the...

Maximizing Revenue: The Power of a Well-Designed Coffee Shop Website

Sep 12, 2024 | Content Marketing

Discover how a well-designed website can significantly boost revenue for coffee shops through effective digital marketing strategies. Building a Strong Online Presence In today's digital age, having a strong online presence is crucial for the success of any business,...